Category Archives: UI/UX

Small Device, Big Expectations: An Association Exec’s Guide to Planning a Responsive Website

Posted on April 1, 2014 by Layla Masri
Responsive design is a growing imperative for organizations that want to ensure users have a seamless experience across devices. Here …
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Responsive Web Design, as explained by David Hasslehoff

Posted on January 7, 2013 by Layla Masri
If he’s good enough to handle a talking car, endless beach babes and German pop stardom, then he’s good enough …
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Engagement on the Go: Mobile Apps or Mobile Websites?

Posted on August 18, 2011 by Layla Masri
Bean president, Layla Masri, has a feature story on the ins and outs of mobile in the August 2011 issue …
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Are microsites targeted tools or segmentation traps?

Posted on July 22, 2011 by Layla Masri
Any time your content isn’t all under the same roof, there is the potential for fragmentation. However, there are legitimate …
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Five Reasons to Build a Mobile App

Posted on June 16, 2011 by Layla Masri
As with any important communications expense, before you build an app for your organization, you need to determine if the …
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Going Mobile: Websites and Apps

Posted on June 3, 2011 by Layla Masri
I recently came across a stat that more people on the planet own a mobile phone than own a toothbrush. …
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