Category Archives: Content Strategy
The #1 timeline killer for website redesigns (and how to tame the beast!)
In our 20 years in the web dev business, we’ve overwhelmingly found that the key area where folks underestimate their …
Posted in Associations, Content Strategy, Redesign Tips
Tagged communications, content strategy, editing, strategic messaging, taxonomy, web copywriting
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Oh *tech* yeah!
What have we been up to over the past few months? A host of fantastic digital projects, of course, plus …
Posted in Associations, Bean Beat, Content Strategy, Digital Best Practices
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Website taxonomy 101 (aka, the art and science of classifying your content)
In what ways can taxonomy be utilized to improve the function of your website, especially as the amount of content …
Posted in CMS, Content Strategy, Digital Best Practices, Redesign Tips, UI/UX
Tagged business relationships, categorization, content classification, content connections, relational data, SEO, tagging, taxonomy
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The top 3 best practices & worst offenses for 2017 website design and development
Back by popular demand! If you’ve already failed in your new year’s diet, try your hand at a website detox …
Talk data to me: six key web analytics that every org should leverage
Launching a website should never be a “one and done” experience. Data analysis is critical to ensuring your site is …
Posted in Content Strategy, Redesign Tips, UI/UX
Tagged AMS integration, analytics, data, data visualization, personalization, post-launch metrics
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