“If at first you don’t succeed; call it version 1.0.”
Working in the ever-changing digital world and tech space means that we’re constantly analyzing what’s a trend and what’s transformative.
This is the time of year when our clients are finalizing their budgets and asking us for recommendations on where to invest their time and money to make a difference across their web and app properties.
So now’s the perfect time for a round of “Hot or Not?”…
As long as your website is functioning normally, you may not spend a lot of time thinking about its security configuration. Why fix what isn’t broken, right? Well, there are of course good reasons.
Rich customer data is so informative, but sometimes daunting to gather and unravel its meaning. That’s why we are so impressed at how the British Museum did a deep dive into their 1,000+ monthly TripAdvisor reviews to discover unprecedented insight into the visitor experience. Continue reading
Remember the hysteria of Pokemon Go putting gaming and creatures into cultural spots?
Now artists have launched an augmented reality gallery at the Museum of Modern Art in New York, digitally overlaying their artwork over the museum’s.
Working in tech and digital, it’s so easy to speak in code, literally and figuratively.
But in order to resonate with your end user or prospect or client, you need to connect on an emotional level, and the best way to do that is with storytelling and building common ground.